Persuasive Arragement Pattern
The people should be able to answer the questions
- What are the ills?
- Who or what is to blame for these ills?
- What are the cures?
- What can we do to help implement the cures?
Motivated sequence
In this case use the Visualization, where you can explain how would be solution implemented.
For example as in the speech of "I have a dream".
Argument congruency and flow
Examples:
Evidence
At least the evidence must do
- Illustrate a point
- Setting up a point
- Being the point
Fallacies of claim and data
Is a flawed argument, in the case for the speeches you must avoid also sound like you are committing a fallacy.
False Dilemma
- Is simply reducing a complex issue to two issues.
Begging the question
- Supporting a claim with the claim itself (slightly restarted)
Slippery slope
- One event leads to another without the necessary logical connection
- Avoid do many assumptions
Ad populum
- Appeal to popular support as the sole basis for support
- Ex. Millions of gamers have bought the Wii so it must be the best system around
Red herring
- Raising irrelevant data to distract
Post hoc
- Misreading chronological order as a casual relationship
- Ex. Censoring cartoons is in the public interest. Look at Canada. They put restrictions on violent Saturday morning cartoons in 1991 and by 1997 the crime rate had dropped 15%
- This two facts are not related.
Hasty generalization
- Insufficient evidence to prove a claim
- Ex. I have been in two Communication departments from different universities, so all the universities have a Communication department
Non sequitur
- The claim does not follow from the data
Straw argument
- Attacking a weak position (false argument) not held by one´s opponents
- Ex. A vote for the candy tax us a vote for ending childhood innocence
Ad hominem
- Attacking the person instead of the argument

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